Folha de S.Paulo

Folha de S.Paulo
Masthead of Folha de S.Paulo
TypeDaily newspaper
FormatBroadsheet
Owner(s)Grupo Folha
Founder(s)Olival Costa
Pedro Cunha
EditorSérgio Dávila
Founded19 February 1921 (1921-02-19)
Political alignmentPluralism[1]
Nonpartisanism[1]
LanguagePortuguese
English
Spanish
HeadquartersAlameda Barão de Limeira, 425, São Paulo, SP 01290-900
CountryBrazil
Circulation366,087 (2021)[2]
ISSN1414-5723
Websitefolha.uol.com.br

Folha de S.Paulo (sometimes spelled Folha de São Paulo), also known as simply Folha (Portuguese pronunciation: [ˈfoʎɐ], Sheet), is a Brazilian daily newspaper founded in 1921[3] under the name Folha da Noite and published in São Paulo by the Folha da Manhã company.

The newspaper is the centerpiece for Grupo Folha, a conglomerate that also controls UOL (Universo Online), the leading Internet portal in Brazil; polling institute Datafolha; publishing house Publifolha; book imprint Três Estrelas; printing company Plural; and, in a joint-venture with the Globo group, the business daily Valor, among other enterprises.

It has gone through several phases and has targeted different audiences, such as urban middle classes, rural landowners, and the civil society, but political independence has always been one of its editorial cornerstones.[4]

Ever since 1986, Folha has had the biggest circulation among the largest Brazilian newspapers – according to data by IVC (Instituto Verificador de Circulação), in January 2010, circulation was 279,000 copies on weekdays and 329,000 on Sundays. In company with O Estado de S. Paulo and O Globo, Folha is regarded as a newspaper of record in Brazil. Among daily newspapers, Folha has also the news website with the largest number of visitors.[5]

  1. ^ a b "Linha Editorial". Folha de S.Paulo (in Portuguese).
  2. ^ "Jornais em 2021: impresso cai 13%; digital sobe 6%". Poder360 (in Brazilian Portuguese). 1 February 2022.
  3. ^ "Brazilian media". Embassy of Brazil in London. Archived from the original on 14 July 2015. Retrieved 8 August 2015.
  4. ^ Mota, Carlos Guilherme; Capelato, Maria Helena (1981). História da Folha de S.Paulo: 1921-1981. Impres.
  5. ^ IVC - Instituto Verificador de Circulação

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