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Formation | June 2022 |
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Founder | Jaimee Michell |
Purpose | Far-right politics,[1][2][3] anti-LGBT propaganda[4] |
Location |
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Subsidiaries | Trans Against Groomers |
Website | www |
This article is part of a series on |
Conservatism in the United States |
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Gays Against Groomers (GAG)[5] is an American far-right[1][2][3] and anti-LGBT[5][1][6][7] organization known for campaigning against gender-affirming care for minors,[1] protesting school curriculum content with LGBT themes,[8] and criticizing Drag Queen Story Hour events.[4]
GAG began in June 2022 as a Twitter account created by Jaimee Michell,[4] who had previously been employed by right-wing communications firms Arsenal Media and X Strategies and posted similar content on her personal account. The account is known for posting anti-trans rhetoric and has been compared to Libs of TikTok.[4][5] Michell filed incorporation papers for GAG in September 2022. GAG has been banned from multiple social media and payment platforms for violating rules on hate speech;[9] the group has been promoted by right-wing media outlets such as Fox News,[5] One America News Network (OANN),[5] and InfoWars.[7]
According to GLAAD and the ADL, GAG uses the slur "groomer" along with ambiguous messaging to perpetuate the LGBT grooming conspiracy theory.[5][10] GAG helped organize an anti-LGBTQ rally in Florida that was attended by other far-right and anti-LGBTQ organizations such as Moms for Liberty and the Proud Boys.[5][11]
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