Goodyear Television Playhouse

Goodyear Television Playhouse
Also known asGoodyear Playhouse
GenreAnthology
Directed bySidney Lumet
Delbert Mann
Vincent J. Donehue
Robert Mulligan
Arthur Penn
Daniel Petrie
Jack Smight
Country of originUnited States
Original languageEnglish
No. of seasons6
No. of episodes143
Production
ProducersRobert Alan Aurthur
Fred Coe
Gordon Duff
David Susskind
Camera setupMulti-camera
Running time48–50 minutes
Production companyShowcase Productions
Original release
NetworkNBC
ReleaseOctober 14, 1951 (1951-10-14) –
September 29, 1957 (1957-09-29)
Related
Philco Television Playhouse
The Alcoa Hour
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Goodyear Television Playhouse is an American anthology series that was telecast live on NBC from 1951 to 1957 during the first Golden Age of Television.

Goodyear alternated sponsorship with Philco, and the Philco Television Playhouse was seen on alternate weeks. In October 1955, Alcoa took over alternating sponsorship from Philco, the title was shortened to The Goodyear Playhouse and it aired on alternate weeks with The Alcoa Hour.

Producer Fred Coe nurtured and encouraged a group of young, mostly unknown writers that included Robert Alan Aurthur, George Baxt, Paddy Chayefsky, Horton Foote, Howard Richardson, Tad Mosel and Gore Vidal. Notable productions included Vidal's Visit to a Small Planet (1955), Richardson's Ark of Safety and Chayefsky's The Catered Affair.

From 1957 to 1960, it became a taped, half-hour series titled Goodyear Theater, seen on Mondays at 9:30 p.m.

Goodyear Television Playhouse finished #16 in the Nielsen ratings for the 1951–1952 season, #15 for 1952–1953 and #22 for 1953–1954.[1]

  1. ^ "TV Ratings". Classic TV Hits. Retrieved March 11, 2020.

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