Native name | 海尔集团公司 |
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Company type | City Owned Enterprise |
Dow Jones China 88 Index component | |
Industry | |
Founded | 28 April 1984 |
Founder | Zhang Ruimin |
Headquarters | , China |
Area served | Worldwide |
Key people |
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Products |
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Revenue | CN¥227.5 billion (2021) (Haier Smart Home) |
CN¥15.91 billion (2021) (Haier Smart Home) | |
CN¥13.21 billion (2021) (Haier Smart Home) | |
Total assets | CN¥217.5 billion (2021) (Haier Smart Home) |
Total equity | CN¥81.0 billion (2021) (Haier Smart Home) |
Number of employees | 109,586 (2021) (Haier Smart Home) |
Subsidiaries |
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Website | haier |
Footnotes / references [1] |
Haier | |||||||
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Simplified Chinese | 海尔 | ||||||
Traditional Chinese | 海爾 | ||||||
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Haier Group Corporation (/ˈhaɪ.ər/)[2] is a Chinese multinational home appliances and consumer electronics company headquartered in Qingdao, Shandong. Its Haier Smart Home Company affiliate, of which it owns 35%, designs, develops, manufactures and sells home appliances including refrigerators, air conditioners, washing machines, dryers, and microwave ovens under the brand names Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, Aqua and Candy. Its Haier Electronics Group affiliate manufactures consumer electronics such as mobile phones, computers, and televisions. Its Thunderobot brand is focused on gaming computers and accessories. Haier Smart Home Company is ranked 407th on the Fortune 500.[3]
According to Euromonitor International, Haier was the number one brand globally in major appliances for 10 consecutive years from 2009 to 2018.[4] The Haier brand was also recognized by BrandZ in 2019 as the most valuable IoT ecosystem brand in the world, with a brand value of $16.3 billion.[5][6]
Haier Group has two publicly traded affiliates that trade on three stock exchanges: Haier Smart Home (海尔智家) (SSE: 600690 as well as "D-share" listing of Haier Smart Home in China Europe International Exchange of Frankfurt; ex-Qingdao Haier Co., Ltd.) and Haier Electronics Group Co., Ltd. (SEHK: 1169).[7] In 1993, it listed its Qingdao Haier Refrigerator Co. subsidiary on the Shanghai Stock Exchange,[8] raising CN¥370 million. In 2005, Haier entered the Hong Kong Stock Exchange through a "backdoor listing" by acquiring a controlling stake in a publicly listed joint venture Haier-CCT Holdings Ltd.[8] (SEHK: 1169).
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