Back ژایگر Persian Jaeger (entreprise) French イエーガー Japanese Jaeger (kleding) Dutch Jaeger (vestuário) Portuguese
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| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 1884 |
| Founder | Lewis Tomalin |
| Headquarters | London, England, UK |
| Products | |
| Owner | Marks & Spencer |
| Website | jaeger |
Jaeger (/ˈjeɪɡər/ YAY-gər) is a British fashion brand and retailer of womenswear and menswear. Traditionally known for a classic 'twinset and pearls' image[1] and the use of high-quality natural fibres, it has focused on updating its brand image since 2008, when it first appeared at London Fashion Week.[2]
Formerly owned by the retail entrepreneur Harold Tillman, the company was purchased in 2011 by the private equity firm Better Capital. In 2017, it was announced that Jaeger had entered administration.[3] It was subsequently reported that Edinburgh Woollen Mill was buying the Jaeger brand, but not the company itself.[4] In January 2021, it was announced that Marks & Spencer was acquiring the Jaeger brand, but not Jaeger's stores, for £5 million.[5]
- ^ Rogers, Daniel (9 January 2001). "Jaeger hires marketeer to ditch frumpy image". The Guardian. Retrieved 15 April 2014.
- ^ brand history. "Jaeger" (PDF). London Fashion Week. Retrieved 15 April 2014.[permanent dead link]
- ^ "Fashion chain Jaeger in administration". BBC News. 10 April 2017. Retrieved 10 April 2017.
- ^ Butler, Sarah (28 May 2017). "Edinburgh Woollen Mill acquires Jaeger brand in plan for new chain". The Guardian. Retrieved 14 June 2017.
- ^ Cite error: The named reference
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