Mattel

Mattel, Inc.
Company typePublic
IndustryToys and entertainment
FoundedJanuary 1945 (1945-01), in Los Angeles, California, U.S.
Founders
HeadquartersEl Segundo, California,
U.S.
Area served
Worldwide
Key people
Products
Brands
RevenueIncrease US$5.44 billion (2023)
Decrease US$562 million (2023)
Decrease US$214 million (2023)
Total assetsIncrease US$6.44 billion (2023)
Total equityIncrease US$2.15 billion (2023)
Number of employees
c. 33,000 (December 2023)
Divisions
Subsidiaries
Websitemattel.com
Footnotes / references
[6][7]

Mattel, Inc. (/məˈtɛl/ mə-TEL) is an American multinational toy manufacturing and entertainment company founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth and Elliot Handler[8] in January 1945 and headquartered in El Segundo, California. Mattel has a presence in 35 countries and territories; its products are sold in more than 150 countries.[9][10]

It is the world's second largest toy maker in terms of revenue, after The Lego Group.[11][12] Two of its historic and most valuable brands, Barbie and Hot Wheels, were respectively named the top global toy property and the top-selling global toy of the year for 2020[13] and 2021[14] by The NPD Group, a global information research company.

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  6. ^ "Annual Report (Form 10-K)". U.S. Securities and Exchange Commission. March 15, 2024. Retrieved March 16, 2024.
  7. ^ Chang, Andrea (July 23, 2011). "Elliot Handler dies at 95; co-founder of Mattel, inventor of Hot Wheels". Los Angeles Times. Retrieved May 25, 2021.
  8. ^ Chang, Andrea (July 27, 2011). "Obituary: Elliot Handler / Man behind Mattel, Hot Wheels". Pittsburgh Post-Gazette. Retrieved April 20, 2021.
  9. ^ "About Mattel". Mattel Corporate. Retrieved November 2, 2020.
  10. ^ "Mattel, Inc. Company Profile". MarketLine. November 25, 2014. Archived from the original on January 7, 2023. Retrieved January 2, 2017.
  11. ^ "Lego Surpasses Mattel As World's Largest Toymaker". Zacks Investment Research. Archived from the original on January 15, 2018. Retrieved January 15, 2018.
  12. ^ Carnevale, Chuck. "A Full Toy Chest Makes Mattel A Buy For Growth And Income Investors". Forbes. Archived from the original on February 2, 2017. Retrieved January 1, 2017.
  13. ^ Foster, Elizabeth (January 27, 2021). "Barbie named NPD's top global toy property for 2020". Kidscreen. Brunico Communications. Retrieved October 14, 2021.
  14. ^ Karaca, Kristine; Kazakos, Niki (February 2, 2022). "Barbie Named 2021 Top Global Toy Property of the Year, Per NPD". Mattel Corporate. Retrieved February 6, 2022. ...and its Hot Wheels Singles 1/64 Assortment was named the 2021 global top-selling toy of the year...

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