 Logo used since 2019 | |
| Formerly | Mattel Creations (2016–2019) |
|---|---|
| Company type | Division |
| Industry | Television production |
| Predecessors | |
| Founded | March 31, 2016 |
| Headquarters | Burbank, California, U.S. |
Area served | Worldwide |
Key people |
|
| Products | |
| Parent | Mattel |
| Footnotes / references [1][2] | |
Mattel Television is the television production division of American toy and entertainment company Mattel, originally founded on March 31, 2016 as the successor to Mattel's earlier entertainment division, Mattel Playground Productions, under the name Mattel Creations.[3][4]
It took on its current name with the hiring of former Disney Branded Television programming executive, Adam Bonnett, on 5, February 2019[5] and began gravitating heavily towards the production of streaming media for release on YouTube variants and Netflix whiles maintaining the television forays of its previous incarnation.[6][7]
- ^ Zahn, James (29 July 2020). "Exclusive: Fred Soulie Named Senior Vice President, General Manager, Mattel Television". The Toy Book. Retrieved 25 February 2022.
- ^ "Mattel Television Names SVP and General Manager". License Global. 30 July 2020. Retrieved 25 February 2022.
- ^ Cite error: The named reference
MCwas invoked but never defined (see the help page). - ^ Castleman, Lana (31 March 2016). "Mattel centralizes content output in new division". Kidscreen. Brunico Communications. Archived from the original on 20 December 2016. Retrieved 16 December 2016.
- ^ Littleton, Cynthia (6 February 2019). "Disney Channel Alum Adam Bonnett Joins Mattel Television". Variety. Archived from the original on 27 March 2019. Retrieved 11 March 2019.
- ^ Kit, Borys (15 February 2019). "Mattel Launching Slate of 22 Multi-Platform Television Shows (Exclusive)". The Hollywood Reporter. Penske Media Corporation. Archived from the original on 13 March 2019. Retrieved 11 March 2019.
- ^ Cite error: The named reference
Slatewas invoked but never defined (see the help page).