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| Headquarters | Australia |
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| Services | research |
| Website | www |
Newspoll is an Australian opinion polling brand, published by The Australian and administered by Australian polling firm Pyxis Polling & Insights. Pyxis is founded by the team led by Dr Campbell White, who redesigned Newspoll's methodology as former APAC Head of Polling at YouGov from 2019-2023.[1]
Newspoll has a long tradition of predicting Australian Federal Election results, both federal and state.[2]
Until May 2015, Newspoll was a market research and polling company, part owned by News Corp Australia. In May 2015 administration of Newspoll was transferred to Galaxy Research. In December 2017, Galaxy Research was acquired by YouGov.[3] In August 2023, the contract to administer Newspoll was granted to Pyxis Polling & Insights.
Newspoll's surveys of voting intention are published exclusively in The Australian. The poll is widely cited in other Australian and global media.
- ^ "Expert pollster Campbell White commits to keeping Newspoll on top". The Australian. 19 August 2023.
- ^ "Newspoll Archives". The Australian. 29 August 2021.
- ^ "YouGov buys Galaxy in Australia | News". Research Live. Retrieved 4 October 2018.