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The Nielsen Company | |
Company type | Private |
NYSE: NLSN | |
ISIN | GB00BWFY5505 |
Industry | Media |
Founded | August 24, 1923 |
Founder | Arthur Nielsen |
Headquarters | New York City, U.S. |
Key people | David Kenny (executive chairman) Karthik Rao (CEO)[1] Warren Jenson (CFO)[2] |
Products |
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Revenue | ![]() |
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Total assets | ![]() |
Total equity | ![]() |
Owner | Elliott Investment Management |
Number of employees | c. 15,000 (December 2021)[3] |
Subsidiaries | Gracenote, 4INFO, AGB Nielsen Philippines, Rhiza, Nielsen Media Research, The Demand Institute |
Website | nielsen |
Nielsen Holdings plc (or Nielsen) is an American information, data and market measurement[4] firm. Nielsen operates in over 100 countries and employs approximately 44,000 people worldwide.
Two major subsidiaries are Nielsen Media Research, which was responsible for TV ratings, and AC Nielsen, which was responsible for consumer shopping trends and box-office data.
The company was listed on the New York Stock Exchange and used to be a component of the S&P 500.[4]