Pono (digital music service)

Pono Music
DiscontinuedApril 2017
Platform(s)OS X, Windows, online

Pono (/ˈpn/, Hawaiian word for "proper") was a portable digital media player and music download service for high-resolution audio.[1][2][3] It was developed by musician Neil Young and his company PonoMusic, which raised money for development and initial production through a crowd-funding campaign on Kickstarter.[4][5] Production and shipments to backers started in October 2014, and shipments to the general public began in the first quarter of 2015.

Pono's stated goal to present songs "as they first sound during studio recording sessions", using "high-resolution" 24-bit 192kHz audio instead of "the compressed audio inferiority that MP3s offer" received mixed reactions, with some describing Pono as a competitor to similar music services such as HDtracks, but others doubting its potential for success.[2][6][7][8][9][10][11]

In April 2017 it was announced that Pono was discontinued, and alternative plans were later abandoned.

  1. ^ Cite error: The named reference geek was invoked but never defined (see the help page).
  2. ^ a b Arthur, Charles (5 April 2014). "Pono: only a man pays for music quality that he can't hear". The Guardian. Guardian News and Media Limited. Retrieved 8 April 2014. Pono is the latest in a long line of attempts to give people "high-quality" recorded audio
  3. ^ Montgomery, Monty. "24/192 Music Downloads ...and why they make no sense". xiph.org. Retrieved 8 July 2014.
  4. ^ Kamps, Garrett (12 March 2014). "Neil Young Pitches Pono Music Service at SXSW as Alternative to Digital 'Shit'". Spin. SpinMedia. Retrieved 14 March 2014. expect to receive their brand new, music-industry-saving Pono device in…October, at which point one presumes Pono will do a launch event
  5. ^ "Pono Music - Where Your Soul Rediscovers Music". Kickstarter. Retrieved 2014-12-05.
  6. ^ Cite error: The named reference Shankland was invoked but never defined (see the help page).
  7. ^ Cite error: The named reference Wolverton was invoked but never defined (see the help page).
  8. ^ Cite error: The named reference Aguilar was invoked but never defined (see the help page).
  9. ^ Flanary, Patrick (27 September 2012). "Neil Young Expands Pono Digital-to-Analog Music Service". Rolling Stone. Retrieved 2012-10-05.
  10. ^ Van, Eliot (2013-09-03). "Neil Young: Pono To Launch in Early 2014". Evolver.fm. Retrieved 2014-03-10.
  11. ^ O'Malley Greenburg, Zack. "How Neil Young's Pono Music Raised $2 Million in Two Days". Forbes. Retrieved 15 March 2014. He'll have some competition. Already, services like HDtracks.com have seen triple-digit growth in downloads of top-notch digital files

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