| "Pow" | ||||
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| Single by Elvana Gjata | ||||
| Language | Albanian | |||
| Released | 11 February 2022 | |||
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| Length | 2:55 | |||
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| Elvana Gjata singles chronology | ||||
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| "Pow" on YouTube | ||||
"Pow" is a song by Albanian singer and songwriter Elvana Gjata. The song was written by Gjata, Denk and Tonic, while produced by Andy Gramm and Panda. Loudcom Media under exclusive license from East Music Matters released it as a single for digital download and streaming on 11 February 2022. It is an Albanian-language R&B and urban song, exploring the story of a heartbroken and disappointed woman.
Upon release, "Pow" garnered positive reviews from selected music critics, with praise concentrated on Gjata's appearance and vocal delivery. An accompanying music video was uploaded to Gjata's YouTube channel on 10 June 2021, depicting her in various locations in New York City. Commercially, the song achieved success, ranking number three in Albania.