Stord Sunnhordland FK

Stord Sunnhordland
logo
Full nameStord Sunnhordland Fotballklubb
Founded18 December 2002
Dissolved2006
GroundStord stadion,
Stord
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Stord Sunnhordland Fotballklubb (formerly known as Stord/Moster Fotballklubb) was an association football club located in Leirvik, Stord, Norway. It was founded in late 2002 as a cooperation between the football sections of Leirvik's local multi-sports club Stord IL and lower-division Moster IL. The club was named Stord/Moster FK until 2006. Two investors, football agent Terje Simonsen and professional footballer Kjetil Løvvik, were behind the merger. It was founded to create one large club in the Sunnhordland region, to attract support behind the club. Critics claimed that the investors were mainly looking to develop players to sell for cash. Top goalscorer the first season was Kjetil Løvvik himself, who quit a professional career to play for the club. Stord/Moster fared well on the football field; they won their Third Division group twice in a row, and on the second occasion they gained promotion through playoff. They then played two seasons in the Second Division. Their biggest talent was Christian Brink who went on to higher levels of football.

From early on, the club witnessed instability in the coaching situation. On its third attempt to get a long-serving coach did the club succeed, but Kristinn Atlason was swapped for player-coach Vegard Hansen ahead of the 2004 season. He left in 2005 after the club failed to pay him; the same thing happened to his successor Jonas Jonsson. The club then went through two more coaches and had just hired another when becoming defunct. The financial situation was dire throughout the club's existence, despite investments from Simonsen and Løvvik, and culminated in the lack of pay in 2005 and early 2006. Especially the sponsor attraction was lower than some had predicted. An attempt in 2006 to change ownership and club name did not help enough, and the club was even relegated. After this it was decided to give up, and to revert to the mother club Stord IL; the chairman of the club owners explained that Stord Sunnhordland had "been a club without soul".


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