The Now Now

The Now Now
A distorted greyscale drawing of a middle-aged man wearing a punk outfit in a sitting position playing a guitar, overlaid on a pink shadow of the image and a blue background with a black border.
Studio album by
Released29 June 2018 (2018-06-29)
RecordedLate 2017 – February 2018
Studio
Various additional
Genre
Length40:42
Label
Producer
Gorillaz chronology
Humanz
(2017)
The Now Now
(2018)
Song Machine, Season One: Strange Timez
(2020)
Damon Albarn chronology
Humanz
(2017)
The Now Now
(2018)
Merrie Land
(2018)
Singles from The Now Now
  1. "Humility"
    Released: 31 May 2018
  2. "Lake Zurich"
    Released: 31 May 2018
  3. "Sorcererz"
    Released: 7 June 2018
  4. "Fire Flies"
    Released: 14 June 2018
  5. "Hollywood"
    Released: 21 June 2018
  6. "Tranz"
    Released: 14 September 2018

The Now Now is the sixth studio album recorded by the British virtual band Gorillaz, released on 29 June 2018 via Parlophone and Warner Bros. Records. Recording for the album began in late 2017 – according to Gorillaz co-creator Damon Albarn, it was recorded quickly so the band would have new material to play at future concerts.

The album spawned six singles, including "Humility" (the lead single), "Hollywood" and "Tranz". The Now Now debuted at number four on the Billboard 200 and at number five on the UK Albums Chart. It received generally positive reviews from critics, who praised the album's minimalist sound and lyrical content – however, some reviewers criticised its perceived lack of ambition and focus.
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