 | |
| Broadcast area | Tampa Bay area |
|---|---|
| Frequency | 100.7 MHz (HD Radio) |
| Branding | Mix 100.7 |
| Programming | |
| Format | Adult contemporary |
| Subchannels | |
| Ownership | |
| Owner |
|
| History | |
First air date | November 1947 |
Former call signs |
|
Call sign meaning | "Tampa Bay's Mix 100.7" (transposed) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 23078 |
| Class | C |
| ERP | 100,000 watts |
| HAAT | 472 meters (1,549 ft) |
| Links | |
Public license information | |
| Webcast |
|
| Website | tampabaysmix |
WMTX (100.7 FM) is a commercial radio station in Tampa, Florida, known as "Mix 100.7". It has an adult contemporary radio format, switching to Christmas music for much of November and December. It is owned by iHeartMedia, with its studios and offices on Gandy Boulevard in Tampa.[2] WMTX serves as the primary Emergency Alert System station for the Tampa Bay area.
WMTX has an effective radiated power (ERP) of 100,000 watts, its transmitter site is off Rhodine Road in Riverview.[3] WMTX broadcasts using HD Radio technology; its HD-2 digital subchannel airs a simulcast of WHNZ's talk/business format, while their HD-3 subchannel formerly carried "Up! Tampa Bay," a contemporary Christian format. The HD3 subchannel has since been turned off.
- ^ "Facility Technical Data for WMTX". Licensing and Management System. Federal Communications Commission.
- ^ "Mix 100.7 Contact Info: Number, Address, Advertising & More". Mix 100.7. Retrieved January 26, 2024.
- ^ "WMTX-FM 100.7 MHz - Tampa, FL". radio-locator.com. Retrieved January 26, 2024.