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WildBrain London | |
Formerly | WildBrain (2016–2019) WildBrain Spark (2019–2024) |
Company type | Subsidiary |
Industry | Digital media |
Predecessor | Wildbrain Entertainment |
Founded | 25 April 2016 |
Headquarters | , England |
Area served | Worldwide |
Parent | WildBrain |
Divisions | WildBrain Digital Studios |
Website | www |
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1968 | FilmFair London is founded |
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1971 | DIC Audiovisuel is founded |
1972 | Strawberry Shortcake brand is first developed |
1974 | CPLG is founded |
1976 | CINAR and Colossal Pictures are founded |
1982 | DIC Enterprises is founded |
1984 | Ragdoll Productions is founded |
1987 | DIC Audiovisuel closes |
1988 | Studio B Productions is founded |
1992 | Epitome Pictures is founded |
1993 | DIC Enterprises becomes DIC Entertainment |
1994 | Wild Brain is founded‚ and Red Rover Studios is founded, DIC Entertainment brands as The Incredible World of DIC |
1995 | Platinum Disc Corporation is founded |
1996 | CINAR buys FilmFair's library |
1997 | Decode Entertainment is founded |
1999 | Wild Brain acquires Colossal Pictures' employee base |
2002 | Nerd Corps Entertainment is founded |
2004 | Halifax Film Company is founded, CINAR rebrands as Cookie Jar Group |
2005 | Platinum Disc Corporation merge as Echo Bridge Home Entertainment |
2006 | Decode and Halifax Film merge as DHX Media, DIC acquires CPLG, and Ragdoll Worldwide is formed with BBC Worldwide |
2007 | DHX Media buys Studio B Productions and Wild Brain becomes Wildbrain Entertainment |
2008 | Cookie Jar Group absorbs DIC and House of Cool absorbs Red Rover Studios |
2010 | DHX Media buys Wildbrain Entertainment‚ and Peanuts Worldwide is founded |
2011 | Decode Entertainment and Red Rover Studios closes |
2012 | DHX Media buys Cookie Jar Group |
2013 | DHX Media buys Ragdoll Worldwide |
2014 | DHX Media buys Epitome Pictures, Nerd Corps, and Echo Bridge Home Entertainment's family content library; Cookie Jar Group is absorbed |
2016 | The WildBrain multi-channel network launches and Studio B and Nerd Corps merge as DHX Studios |
2017 | Wildbrain Entertainment closes; DHX Media buys Peanuts Worldwide and Strawberry Shortcake |
2018 | Halifax Film becomes Island of Misfits |
2019 | DHX Media rebrands as WildBrain, Epitome Pictures closes, and the WildBrain MCN becomes WildBrain Spark |
2020 | CPLG becomes WildBrain CPLG |
2021 | Echo Bridge folds into SP Distribution |
2023 | WildBrain acquires House of Cool |
2024 | WildBrain Spark merged into its parent company as WildBrain London |
WildBrain Family International Limited, operating as WildBrain London (formerly WildBrain and WildBrain Spark), is a British multi-channel network owned by Canadian media company WildBrain (formerly DHX Media). It distributes and produces preschool and children's video content for YouTube and other digital platforms. The division officially launched in 2016; it reuses trademarks associated with Wildbrain Entertainment, an animation studio that had been acquired by DHX.[1] It maintains offices in London.
The division is responsible for distributing pre-existing material and creating original animated and live-action shorts based on properties owned by its parent company and partners. WildBrain Spark also manages the YouTube presence for a number of external brands and businesses, including Beyblade Burst, Larva, Moomins, Mr. Bean Animated, Outfit7, Playmobil, The Smurfs, NBCUniversal, and Warner Bros. Discovery, among others.[2][3][4][5][6][7]
In September 2019, DHX Media changed its name to WildBrain, citing strong brand recognition stemming from the MCN. Concurrently, the MCN was renamed WildBrain Spark.[8]
In November 2023, WildBrain Spark merged into its parent company under its YouTube network business in London, along with Digital Studios and Media Solutions, and it was completed in January 2024 with Kate Smith appointed as Executive Vice-president for Audience Engagement.[9]